Cost Effective Offline Marketing Tactics

In 2017, much of tourism marketing is done online, but the offline marketing channel continues to have potential for adventure tourism companies. The reality is that most successful marketing campaigns find some mechanism to bridge both worlds - driving consumers to website or social network pages in order to capture and nurture leads. However, the starting point for a consumer in the ‘dreaming’ phase can often begin offline. With that in mind, this report looks at a few cost effective ways to reach your market outside the online world.

Download the free report to find ideas for offline marketing through:

• Creating ambassadors out of past guests
• Positioning yourself as an expert
• Creating memorable marketing materials
• Finding the right partners and leveraging your community
• Bridging online and offline marketing tools
• Getting creative in recruitment