As part of the Adventure Travel Trade Association's ongoing efforts to uplift women in leadership, a new study was conducted in January 2022. With fresh findings and a new understanding of the landscape of people who identify as women in the adventure travel sector as well as travelers seeking women-friendly adventures, join this webinar to gain insight into the pathways to success for women.

What will be covered:

• the roles held by women at adventure travel organizations
• benefits offered to support work-life balance and encourage leadership development
• formal mechanisms to address practices of inclusion and gender equality
• trending demands for travelers that identify as women
• examples of successful women-focused campaigns
• recommendations on how to close the gender gap in adventure travel

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