21 January 2021

Meet the Experts: Brand Resilience

This webinar is available for purchase!

Community Member Price: $10 USD

Business and Professional Member Price: Free

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This live panel discussion features industry marketing experts and adventure tour operators who are tackling the challenge of brand resilience with their customers in the time of COVID-19. Hear examples of product pivots and recoveries, trip planning that has gone awry with lessons learned, and successful communication campaigns that have kept travel brands top of mind and in a favorable light. Then, learn what’s next for each organization as we buckle down for more unpredictability - or perhaps an unexpectedly quick recovery.

This webinar will be recorded and shared with with those who register. Registration is required.

Presenters

Julie Thorner (Moderator)

Owner & President, Liquid Spark, Inc

Dan Austin (Panelists)

President, Austin Adventures

Dan Blanchard (Panelists)

Owner & CEO, UnCruise Adventures

Gonzalo Fuenzalida (Panelists)

Owner, Chile Nativo Travel

Jennifer Haddow (Panelists)

Owner & Director, Wild Women Expeditions